The New PR
Our musings on PR, marketing and how business is evolving
Another week, another update on the biggest tech business news from Roaring Mouse. It’s been a good one for Elon Musk and Jeff Bezos. 1: Facebook to investigate AI bias. The Wall Street Journal says that Facebook is setting up new internal teams to look for racial bias in its algorithms. The social media giant, […]
Another week, another update on the biggest tech industry news from Roaring Mouse. 1: Bitcoin scam rocks Twitter.Twitter found itself at the centre of this week’s cybersecurity story. A social engineering attack allowed hackers access to multiple high-profile accounts and run a bitcoin scam. Fake tweets from accounts belonging to Barack Obama, Bill Gates and […]
From a doubling of cybercrime over the last five years, to 85k new UK online retailers in the last four months… here are this week’s top five stories in the world of tech – brought to you by Roaring Mouse. 1: Double trouble cyber security. The number of UK businesses succumbing to cyber attacks has […]
Roaring Mouse dives into this week’s biggest tech stories. 1: Wildcard. The consequences of the financial scandal involving payment processor Wirecard continue to ripple outwards. While some traditional bankers expressed concern – Daniel Baal at French Credit Mutuel tweeted “When will we wake up to what a fintech really is?”, Bloomberg’s Lionel Laurent wrote that […]
It’s time for another top five. These are the stories that left the team at Roaring Mouse all ears this week. 1: Trump targets China tech. The Trump administration has determined that 20 top Chinese firms, including Huawei, are either owned by or backed by the Chinese military. A document from the US Department of […]
Roaring Mouse’s brings you another batch of the weeks biggest B2B technology news. These are the stories we’ve been talking about… 1: Zoom around a hairpin turn. Video conferencing platform Zoom pulled a 180 on end-to-end encryption this week. Zoom’s existing plan to encrypt comms for paying customers only met with backlash from civil rights […]
SECURING NEW CONNECTIONS WITH UK SMES
Beaming, the business ISP, Beaming, had to stand out and be seen as outstanding to grow quickly in a noisy and highly competitive market. In 2016, it hired Roaring Mouse to accelerate its expansion.
Roaring Mouse put in place an integrated PR and content marketing campaign for Beaming based on insight, thought leadership and rich video content.
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