It’s a question we looked at closely in our report: Communicate & Grow. Looking at the media output of almost 80 ambitious, early-stage tech companies, we found that fewer than half (49%) of the tech businesses we studied got enough coverage in 12 months to fill more than a page of Google News mentions. 7%… Continue reading What does a ‘good’ level of media attention look like?
Tag: startup PR
What kind of communicator are you? Does it matter?
Yes, it matters a lot if you are ambitious and seeking growth. Strong communicators outperform on all growth metrics. Our 2021 analysis of 73 early-stage tech businesses revealed four levels of media performance… 1. The Invisibles Representing 5% of the firms, they neither sought nor achieved recognition in earned media. They had small social media… Continue reading What kind of communicator are you? Does it matter?
What works best in PR for startups and fast-growth tech businesses?
Tech companies need to be known and trusted if they are to convince investors, customers and employees that they are worthy of their time, money and attention. However, building that recognition and respect is a challenge. There is enormous competition for attention: tens of thousands of new tech businesses are born in the UK every… Continue reading What works best in PR for startups and fast-growth tech businesses?
Former-Barclays execs appoint Roaring Mouse to support new UK digital bank
20 October 2020 Roaring Mouse Public Relations, a specialist PR agency for early-stage technology businesses, today announced that it has been recruited to advise Pennyworth, a new digital bank planning to launch in the UK in 2021. Founded by Jeremy Takle and Ben Harvey, formerly Managing Director and Head of Product respectively at Barclays’ US… Continue reading Former-Barclays execs appoint Roaring Mouse to support new UK digital bank
Aire appoints Roaring Mouse to attract lenders in the UK and US
Roaring Mouse Public Relations, a specialist PR agency for early-stage technology businesses, today announced that it has been appointed by fintech company Aire to attract lenders to its pioneering credit insight service in the UK and US.
Startups: Apply now to be part of Startupscale
We are delighted to announce that nominations are now open for Startupscale, our pioneering two-year business experiment designed to accelerate the development of tech startups in Sheffield and across the North of England. The team here at Roaring Mouse has been thinking about how we can give more back to the communities in which we… Continue reading Startups: Apply now to be part of Startupscale
Magnificent seventh birthday Roaring Mouse
Gosh. We’re seven here at Roaring Mouse now, which calls for celebration and a look back on the year we made more connections, accelerated our growth, visited 10 Downing Street, and met both Kevin Keegan OBE and Mr. Motivator. After bringing in two big new customers during the summer of 2018, the last 12 months… Continue reading Magnificent seventh birthday Roaring Mouse