Preparation is everything for media interviews. Prepare for them as you would for a client meeting. Find out about the interviewer, their audience and what they want to achieve from the engagement. Prepare three messages that you want to communicate and use them to frame your responses. Think about proof points to backup your messages… Continue reading How to prepare for a media interview
Author: roaring
5 ways to get your business noticed (when you’ve no news to share)
Reviews Depending on your product or service, there may be journalists and bloggers willing to try it out. Reach out to the right individual, explain how what you offer will improve the lives of their audience and ask if they’d be willing to try it for free. Follow up with them to ensure they know… Continue reading 5 ways to get your business noticed (when you’ve no news to share)
Merry Christmas & Happy New Year!
Right, the office is now CLOSED until 2nd January, although we are still available via email or our mobile phones if you need us. 2018 has been amazing for Roaring Mouse thanks to people like you that buy our services and support what we are doing. Here’s hoping 2019 delivers even more of the same!… Continue reading Merry Christmas & Happy New Year!
How to make noise with news
The news pages of national, regional, business, trade, and technical media, we well as the vast number of specialist blogs that exist today, provide ample opportunities for scale-up companies to build awareness with those they wish to influence. Journalists and bloggers rely heavily on sharing news to inform their audiences and keep them coming back… Continue reading How to make noise with news
Businesses want certainty on Brexit
Several hours before the Prime Minister called off tomorrow’s vote on her Brexit Withdrawal Agreement, I attended a meeting at 10 Downing Street with Kelly Tolhurst MP, the UK’s Minister for Small Business, and around 30 other leaders from businesses across the UK to discuss the thorny issue in person. There had been no noise… Continue reading Businesses want certainty on Brexit
Showcase: What makes a great place to work?
As part of our work with Beaming, the business ISP, we have produced a short film exploring the characteristics of a great place to work. We spoke three small businesses that have been recognised with great workplace awards and published the film with a study showing the characteristics UK business leaders rate most highly. Check… Continue reading Showcase: What makes a great place to work?
How to get people talking about my business
When a single customer has the power to tell the world precisely what they think of your business, what people are saying about your service and product is increasingly important. But why is this the case? And how should you encourage this? Why is it important to get people talking? It goes without saying that… Continue reading How to get people talking about my business
A celebration of six at Roaring Mouse
Although more than a year ago, it hardly feels like any time at all since we last wrote the one of these, a blog about when Roaring Mouse turned five, which is probably why it’s taken until the middle of October to do a post for our sixth birthday. The other reason why this celebration… Continue reading A celebration of six at Roaring Mouse
The reality of running a tech scaleup
What does it take to build a technology business? The answer for Alexandra Depledge MBE, co-founder of Hassle.com, is “vision and massive amounts of naivety.” “The vision to think big enough and be innovative enough, and naive enough to think you can execute the shit out of it.” This video ‘Alexandra Depledge: startups, the sharing economy and… Continue reading The reality of running a tech scaleup
LatAm fintech pioneer appoints Roaring Mouse for international PR
We are delighted to announce that Roaring Mouse has been appointed by allpago, a leading payment service provider in Latin America, to build new relationships with global e-commerce merchants. Roaring Mouse will implement a PR campaign spanning business, online and social media to educate global merchants based in Europe and North America about the e-commerce opportunity in… Continue reading LatAm fintech pioneer appoints Roaring Mouse for international PR