Trade Secrets

Stay up to date with the latest developments at Roaring Mouse

In a world where organisations recognise that they can’t do everything themselves and must work with a wider range of partners and suppliers than ever before, PR and communication should be part of your top line business strategy. Stakeholder mapping To start developing your communication strategy, identify the groups of people your business interacts with […]

As part of our work with Beaming, the business ISP, we have produced a short film exploring the characteristics of a great place to work. We spoke three small businesses that have been recognised with great workplace awards and published the film with a study showing the characteristics UK business leaders rate most highly. Check […]

When a single customer has the power to tell the world precisely what they think of your business, what people are saying about your service and product is increasingly important. But why is this the case? And how should you encourage this? Why is it important to get people talking? It goes without saying that […]

In August 2018, Roaring Mouse was delighted to open the doors of its new Chesterfield office to Nathan Makalena, a journalism student from the University of Sheffield, who spent two weeks as our first ever summer intern. Here is Nathan’s warts and all review of  his time working at Roaring Mouse… My two main worries before […]

As part of our support for the Chesterfield Champions scheme we were invited recently to talk with local radio station Spire Radio. During the interview James Taylor, Roaring Mouse’s founder, talks about Chesterfield, founding the agency, our particular approach to PR and content marketing and how we use it to help ambitious businesses stand out […]

We were recently invited to meet with a Venture Capital firm in London that wanted to boost its portfolio of early stage European technology startups. One of the first things we do when responding to a brief is to put ourselves in the minds of that customer’s target audience, to understand more fully the challenges […]