The New PR, Trade Secrets

Stay up to date with the latest developments at Roaring Mouse

Quality content has always played an important role in maximising the rate at which website visitors become paying customers. The explosion of social media and changes to Google’s algorithm mean it has also become one of the most significant factors in how much traffic a website attracts in the first place. The value of a […]

A decade ago I attended a meeting at my then employer with other founding members of a new business unit. My brief, as the PR lead, was to position the new venture positively and ensure customers recognised that our data and analytics could help with a wider set of requirements than was previously the case. […]

As part of our work with Beaming, the business ISP, we have produced a short film exploring the characteristics of a great place to work. We spoke three small businesses that have been recognised with great workplace awards and published the film with a study showing the characteristics UK business leaders rate most highly. Check […]

Roaring Mouse has been recognised as one of the top five small business PR advisers in the UK, as well as one of the UK’s top 50 small business advisers overall. Roaring Mouse was selected for this award by business organisation Enterprise Nation thanks to our work helping small businesses get a good start in life […]

Most entrepreneurs start a business with an inkling of the brand they wish to build, even if it only exists in their head and extends no further than a name and set of personal beliefs. These early stage businesses mean most to those that feel a sense of ownership over it. However, as they begin […]

Roaring Mouse is five years old today. The extra admin associated with year end is upon us, but it is also a time for some reflection on what has been our best year yet. Roaring Mouse started trading on 1 October 2012 to provide progressive businesses with an edge in today’s increasingly digital media environment, […]